If you are interested in increasing the security and exposure of your website, you must first understand the basic concepts of website exposure. Basically, website exposure is the information you expose on your website, such as the IP address, version of the website template, JavaScript libraries, admin user, web hosting, DNS, and more.
Security exposure
The security exposure of a website is a critical issue for any business. It affects the reputation of a brand and can lead to a variety of problems. If the site is not protected properly, hackers can gain access to sensitive information and sell it to unscrupulous third parties. While it is not easy to stop hackers, there are ways to minimize the risks.
The first step in protecting your website is to monitor it daily for any changes that may affect its security. A free vulnerability scanner, such as ScanTitan, will help you check if any vulnerabilities are present in your website. A vulnerability scan will identify if your website is susceptible to any of the most common types of attacks. You can use this scan to determine what is vulnerable to hacking and which features need updating.
Another important step to securing your website is to monitor your website’s applications for vulnerabilities. Regularly checking for security updates and applying the latest patches is essential to maintain a strong website security posture. In addition, you should activate your web application firewall to block any vulnerabilities that may be exploited. Additionally, you should make sure that personal computers are secure to prevent hacking attempts.
Search engine exposure
A high-quality SEO strategy can increase the search engine exposure of your website. Search engine exposure helps your site be found for relevant keywords. This is important for your company, especially if your brand is unknown. Search engine advertising can help you reach potential customers and gain brand recognition. However, it’s important to understand that not all online advertising strategies are suitable for all types of companies. The strategy you choose should depend on the type of business you are and the industry you operate in.
User exposure
User exposure of a website is the process by which you get to see the data of people who have visited a website. To do this, you can make a request. To do this, you can go to the Web Console and open the User Exposure Requests page. This page lists all the exposure requests made by users over a certain time period. It also lists anonymized information about the users. If the request is approved, you will receive an email containing the new status of the request. If it is denied, you can click the Reject Request button.
In a study, thirty people participated and viewed three different websites. Each website had different levels of interactivity. After viewing these websites, respondents were asked to rate each one based on a series of quality criteria. The results were then confirmed by interviews. The results indicated that people preferred interactive websites more.